Resources

Access Case Studies, Technical Guides, News & Views and Research

Optivo resources
Health Supplement Brand Drives 22k+ CRM Signups with 10x ROI

Health Supplement Brand Drives 22k+ CRM Signups with 10x ROI

A high-growth health supplement brand was investing heavily in top-of-funnel acquisition and needed a smarter retargeting solution.

Case Study Beauty & Health
View Detail
DTC Brand Drives £115k in Incremental Revenue Using Optivo and Direct Mail Combo

DTC Brand Drives £115k in Incremental Revenue Using Optivo and Direct Mail Combo

A fast-growing DTC lifestyle brand, known for premium custom keepsakes, leveraged Optivo to unlock new revenue streams.

Case Study Luxury
View Detail
Beauty Brand Recovers 12k+ New Signups in 60 Days

Beauty Brand Recovers 12k+ New Signups in 60 Days

A leading UK beauty brand going through a shift in their digital strategy partnered with Optivo to recover lost visitors.

Case Study Beauty & Health
View Detail

Optivo Data Collection and Purposes

Understand what data the Optivo library collects, how it's used for visitor identification, and how unmatched data is handled.

Technical Guide
View Detail

Optivo Sub Domain Setup Guide

Set up your sub domain for Optivo's identity resolution and retargeting platform integration.

Technical Guide
View Detail

Optivo Pixel Configuration Options

Configure the Optivo pixel init method with options like conversion pages and custom tracking parameters.

Technical Guide
View Detail

Optivo Pixel Implementation with Shopify

Enable the Optivo library on your website by adding it through your Shopify store.

Technical Guide
View Detail

Optivo Pixel Implementation – Google Tag Manager

Enable the Optivo library on your website by adding it through Google Tag Manager.

Technical Guide
View Detail

Basic Optivo Pixel Implementation

Enable the Optivo library on your website by directly pasting the tracking pixel into your site code.

Technical Guide
View Detail

Optivo Quick Start Guide

Get up and running with Optivo — a guide to help you implement your Optivo website tracking. Designed to measure campaign performance and enable site abandonment targeting.

Technical Guide
View Detail

No resources match your selected filters. Try adjusting your criteria.